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Ayurvedic products are derived from the principles of Ayurveda, an ancient system of traditional medicine native to India.
They typically use a holistic approach to health and wellness, combining natural products (mainly derived from plants, but may also include minerals, metals, and animal products), diet, exercise, and lifestyle recommendations.
Key Categories of Ayurvedic Products:
Ayurvedic products span various consumer categories, including:
Herbal Supplements/Medicines: Formulations that include a single herb or a combination of herbs, often targeting specific health concerns. They come in forms like powders (churna), tablets/pills (vati/gutika), capsules, semi-solids (avaleha), and liquids (arishta/asava).
Popular Ingredients: Ashwagandha, Turmeric (Curcumin), Amla (Indian gooseberry), Giloy (Guduchi), Triphala, Brahmi, Shatavari.